Are Sports Supplements Actually Worth It?

sports nutrition - man stretching with water, fruits, and fit bar in front of him

Walk into any gym or health food store and you’ll be greeted by shelves lined with powders, pills, and promises. Sports supplements are a multi-billion dollar industry, but do they actually make a difference? The short answer: maybe, but not in the way most marketing would have you believe.

Food First, Always

Before we even talk about supplements, the most important thing to understand is that no supplement can out-perform a poor diet. If your meals aren’t providing adequate energy, protein, carbohydrates, and micronutrients to support your training, adding a pre-workout or protein powder on top won’t fix that. Getting your nutrition fundamentals right, eating enough whole foods, staying hydrated, and fuelling around your training, will deliver far greater results than any supplement ever will. Think of supplements as a small potential boost on top of an already solid foundation, not a shortcut.

What Does the AIS Say?

The Australian Institute of Sport (AIS) has developed one of the most respected frameworks for evaluating sports supplements in the world. Their ABCD Classification System ranks sports foods and supplement ingredients into four groups based on scientific evidence and practical considerations, asking whether a product is safe, permitted, and effective in improving sports performance.

Here’s a simple breakdown:

Group A — Supported for use in specific situations with strong scientific evidence. These are the supplements that have actually earned their place, including sports drinks, caffeine, creatine, and iron (when deficient).

Group B — Deserve further research and can be considered under the guidance of a professional. The evidence is promising but not yet conclusive.

Group C — Little to no proof of benefit. Many popular products on store shelves fall here. Save your money.

Group D — Banned or high risk of containing prohibited substances. Athletes should avoid these entirely.

A Few Worth Knowing About

Here are some of the most commonly discussed supplements and where they sit in the evidence:

  • Caffeine (Group A): One of the most well-researched supplements available. Consistently shown to improve endurance, focus, and performance across a range of sports. You don’t need an expensive pre-workout to get it either, a coffee before training does the job for most people.
  • Creatine (Group A): A well-supported option for strength and power-based sports, helping to improve output during short, intense efforts.
  • Nitrates (Group A): Commonly found in beetroot juice, nitrates have solid evidence behind them for improving oxygen efficiency and endurance performance.
  • Sodium Bicarbonate / Bicarb (Group A): A buffering agent that can help reduce the build-up of acid in muscles during high-intensity efforts, making it popular among sprinters and interval-based athletes.
  • Protein Powder (Group A): A convenient and legitimate way to hit your daily protein targets, particularly after training when a whole food meal isn’t practical. If you’re already eating enough protein through meat, eggs, dairy, or legumes though, it offers little additional benefit.
  • BCAAs (Group C): Despite their popularity and price tag, branched-chain amino acids fall into Group C, meaning there is little to no evidence they provide meaningful benefit for people already consuming adequate protein. Your money is better spent on quality food.

It is worth noting that all of the Group A supplements above require specific doses to be effective. Taking too much or too little can mean you see no benefit at all, or in some cases cause unwanted side effects. This is exactly why consulting an Accredited Sports Dietitian before starting any supplement is so important. They can guide you on the right amounts for your body, your sport, and your goals.

The Bottom Line

Only a few supplements, including caffeine, creatine, specific buffering agents and nitrate, have good evidence of benefits, and even then, responses can vary widely between individuals. Most products are targeting your wallet more than your performance.

Before reaching for supplements, speak with an Accredited Sports Dietitian. They can assess whether you actually have a gap in your nutrition, recommend evidence-based options, and ensure you are taking the right supplement in the right amount at the right time. Supplements can play a small role, but only once the basics are nailed.

References

Australian Institute of Sport. (2024). AIS Sports Supplement Framework. Australian Sports Commission. https://www.ausport.gov.au/ais/nutrition/supplements

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I went too see " Innovative Dietitian " with the hope someone could guide me with there knowledge on learning about food to help me with all my autoimmune diseases, inflammation and the weight i had gained since finding this all out. I have been to so many specialist's and been told many things about my health ie - Lupus, EDS, Scleroderma, Sjogrens, Hashimotos etc etc......" Did i think anyone could help me .....NO I DID NOT AT ALL !!! That was until i went and meet Shauna & Fiona. I found hope with both of these wonderful ladies and after a couple of appointments i knew i was in the right place to receive the correct information for my health. . I feel im starting to take control back on my life that i felt id lost. The knowledge they have is UNBELIEVEABLE. Shauna & Fiona are very Professional, Honest and made me feel at ease with every personal issue i discussed with them. Both exceeded my expectations to the highest level. Fionas life story of how she started her company is admirable. Do the best thing for yourself and read about the staff and Fiona on '' The Innovative Dietitian by Holistic Me " web page. I am in my happy place now, i didnt think it was going to happen, but it did. Thank you Shauna & Fiona, i cant express my gratitude enough. Kind regards Rachel XX
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I cannot speak highly enough of the incredible service we've received from this dietitian business. The team here has done a phenomenal job assisting my primary school age child, who now thrives thanks to their guidance. We previously tried an alternate provider, which unfortunately proved to be a waste of time. However, the exceptional staff here turned things around. Their approach is both professional and welcoming, creating a relaxed and fun atmosphere that has truly engaged my child. This supportive environment has been pivotal in achieving excellent results, allowing my child to focus on and benefit from the outcomes. Moreover, they have been invaluable in providing recipes for meals that ensure the correct nutritional balance, addressing dietary deficiencies effectively. We are grateful for their dedication and expertise. I highly recommend this dietitian business to anyone seeking top-notch support and results.
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Lyn Watson
April 25, 2024
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I found dietitian Rachel friendly and helpful. She didn't say what I must do. She advised me on research and diet to help my medical problems. I am more aware what food choices help. I have more energy now too
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Had a fantastic experience here, gave me great advice,helped me make realistic changes to my eating habits, lost weight & lowered my HBA1C.
Posted on Google
Rachel Tharaldsen
March 29, 2025
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
I went too see " Innovative Dietitian " with the hope someone could guide me with there knowledge on learning about food to help me with all my autoimmune diseases, inflammation and the weight i had gained since finding this all out. I have been to so many specialist's and been told many things about my health ie - Lupus, EDS, Scleroderma, Sjogrens, Hashimotos etc etc......" Did i think anyone could help me .....NO I DID NOT AT ALL !!! That was until i went and meet Shauna & Fiona. I found hope with both of these wonderful ladies and after a couple of appointments i knew i was in the right place to receive the correct information for my health. . I feel im starting to take control back on my life that i felt id lost. The knowledge they have is UNBELIEVEABLE. Shauna & Fiona are very Professional, Honest and made me feel at ease with every personal issue i discussed with them. Both exceeded my expectations to the highest level. Fionas life story of how she started her company is admirable. Do the best thing for yourself and read about the staff and Fiona on '' The Innovative Dietitian by Holistic Me " web page. I am in my happy place now, i didnt think it was going to happen, but it did. Thank you Shauna & Fiona, i cant express my gratitude enough. Kind regards Rachel XX
Posted on Google
Aaron Vogt
February 13, 2025
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
I cannot speak highly enough of the incredible service we've received from this dietitian business. The team here has done a phenomenal job assisting my primary school age child, who now thrives thanks to their guidance. We previously tried an alternate provider, which unfortunately proved to be a waste of time. However, the exceptional staff here turned things around. Their approach is both professional and welcoming, creating a relaxed and fun atmosphere that has truly engaged my child. This supportive environment has been pivotal in achieving excellent results, allowing my child to focus on and benefit from the outcomes. Moreover, they have been invaluable in providing recipes for meals that ensure the correct nutritional balance, addressing dietary deficiencies effectively. We are grateful for their dedication and expertise. I highly recommend this dietitian business to anyone seeking top-notch support and results.
Posted on Google
Kylie Starr
June 30, 2024
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
This company will work day and night to ensure that all clients like my daughter can and will have a chance to live their best lives. They are refreshing and bring hope when all may have been previously felt lost. Thank You 💖
Posted on Google
Lyn Watson
April 25, 2024
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
I found dietitian Rachel friendly and helpful. She didn't say what I must do. She advised me on research and diet to help my medical problems. I am more aware what food choices help. I have more energy now too
Posted on Google
Shane whelan
March 23, 2024
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Excellent team!
Posted on Google
Louise Gallant
May 9, 2023
Google star 1Google star 2Google star 3Google star 4Google star 5Trustindex verifies that the original source of the review is Google.
Had a fantastic experience here, gave me great advice,helped me make realistic changes to my eating habits, lost weight & lowered my HBA1C.

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